感性消费需求下的设计艺术

科技进步带来丰盛的商品,我们的生活方式、消费需求发生极大转变,社会进入感性消费时代,本文论述了消费心理变化的主观和客观因素,探索感性消费需求心理变化趋势,呼吁企业和设计师关注消费需求的变化,探索感性消费需求下的个性化设计艺术。     

Hownot to demarcate cognitive science and folk psychology: A response to Pickering and Chater

Pickering and Chater (P&C) maintain that folk psychology and cognitive science should neither compete nor cooperate. Each is an independent enterprise, with a distinct subject matter and characteristic modes of explanation. P&C's case depends upon their characterizations of cognitive science and folk psychology. We question the basis for their characterizations, challenge both the coherence and the individual adequacy of their contrasts between the two, and show that they waver in their views about the scope of each. We conclude that P&C do not so muchdiscover ascreate the gap they find between folk psychology and cognitive science. It is an artifact of their implausible and unmotivated attempt to demarcate the two areas, and of the excessively narrow accounts they give of each.     

Research on lease and sale of electric vehicles based on value engineering

Electric vehicles (EVs) acknowledged as potential means of transportation tools in the near future are widely accepted as the development trend of automobile industry due to its environment protection and fuel energy saving properties. As a product containing new technologies and concepts with little market experience and consumer identification, studying its life cycle operation modes will help to figure out an optimal approach to conduct EVs manufacturing and service. The two common operation modes, lease and sale of EVs, have their own advantages and weaknesses under different scenarios and consumer psychological status. Research and comparisons on the function, cost and value of two operation modes in full life cycle will simulate the rapid development of EVs forming a mature and dynamic operation mechanism. This paper utilised approaches in value engineering, putting forward customer requirements and technical elements of EV lease and sale based on quality assessment and customer-perceived value, proposing the metric method of function and cost coefficient by mathematical modelling, and conducting value coefficient analysis and comparison based on customer’s risk aversion psychology. An illustrative example raised for studying operation mode of three different kinds of EVs based on the analysis of value coefficient, providing guideline for manufacturer and servicers of EVs.     

新时代绿色心理下的绿色包装设计

目的重点分析新时代绿色心理下的绿色包装设计的应用情况。方法通过对消费者的绿色心理进行分析,通过采用文献资料归纳法、科学实践调查分析法等方法,来对消费者绿色心理下的绿色包装设计的实际应用内容进行研究。结论新时期,现代人们的消费理念也发生了新的变化,越来越多的人开始关注节能、环保等内容,产生了绿色心理。在消费者绿色心理的作用下,产品包装设计也向着绿色化方向发展,只有这样,才能更好地实现商家、消费者和社会的个体与集体的共同发展。     

认知心理学在工业产品中的运用

随着社会的发展和人们生活水平的提高,形式追随功能的实用主义设计已不能满足人们日益增长的精神需要,人们开始对体验和情感的表达有了新的认识和要求。与此同时,设计师们发现,将人们的心理需求进行整合和分析然后运用到设计中去即可以达到很好的效果,也使产品本身充满了现实意义,那么此时此刻,心理学就在产品设计中扮演着十分重要的角色。     

The role of goal awareness and information technology self-efficacy on job satisfaction of healthcare system users

This paper investigates the influence of goal awareness and IT self-efficacy on job satisfaction based on the motivation sequence model, goal-setting theory, and social cognitive theory. Using a large-scale field survey of healthcare enterprise resource planning (ERP) system users (n?=?352), this study investigates these relationships and provides important insight to healthcare ERP system researchers and managers. Both goal awareness and IT self-efficacy influence positive job satisfaction of healthcare ERP system users, as expected. Furthermore, the influence of goal awareness is stronger when the role of ERP systems is highly perceived for decision-making of the job. There was no interaction effect between goal awareness and IT self-efficacy in the post hoc analysis. The model is significantly supported by the empirical test with the large number of field data from healthcare ERP system users in the healthcare company. Practical and academic implications are discussed in the paper.     

浅析设计心理学在产品人性化设计中的应用

在人性化设计成为当今工业设计潮流的今天,以"人"为本成为设计必须考虑的前提,设计将更多地满足消费者高层次的心理需求。本文试图将设计心理学中的消费者心理规律应用于产品的人性化设计中,以求更好地为产品设计服务,设计出能够让消费者心动的产品。     

Cognitive Factors in Programming with Diagrams

Visual programming languages aim to broaden the use ofdiagrams within the software industry, to the extentthat they are integrated into the programming languageitself. As a result, they provide an ideal opportunityto study the benefits of diagrams as an externalrepresentation during problem solving: not only isprogramming a challenging problem-solving activity,but the effect of diagram usage can be directlyassessed by comparing performance while using a visualprogramming language to performance with a standardtextual language. There have been severalmisconceptions amongst visual language researchersregarding the role of diagrams in software design, butthese are being addressed by empirical studies and bynew theories of notation design derived from studiesof visual programming. Based on this research, theauthors are able to recommend several new directionsfor research into thinking with diagrams.     

What's social about social psychology? Where's the person in personality research?

Content analyses of research published in the 1982 volumes of the Journal of Personality and Social Psychology indicate that social psychologists have largely failed to study subjects drawn from meaningfully defined social groups, to consider social structural variables, to study genuine social interaction, to observe social influences on psychological functioning, or to ask Ss about social issues. It is maintained that with few exceptions, personality researchers have failed to study groups other than college students, to use biographical materials or personal documents, to devise appropriate experimental treatments, to study persons over time, or even to retain the individual as a unit of analysis. Currently, the 2 fields of social and personality psychological research appear to be linked mainly by their deficiencies and appear to have little content worth sharing. Reexamination of each field's traditions and priorities is urgently needed. (22 ref) (PsycINFO Database Record (c) 2010 APA, all rights reserved)     

On the introduction of Gestalt psychology into America.

Criticizes F. McKinney's (see record 1977-28569-001) account of the introduction of Gestalt psychology into US psychology for neglecting to mention the contributions of R. M. Ogden. Ogden provided early translations of Koffka's work and wrote the first book by a US psychologist from the viewpoint of Gestalt theory and principles. (PsycINFO Database Record (c) 2010 APA, all rights reserved)